The War on Talent
What YOU can do to attract and keep your people
Over the past few months I’ve chatted with so many small and medium sized business owners for whom recruitment and retention continues to be a major headache.
We’re told there’s been a sharp rise in UK starting salaries recently, as businesses do their best to compete in the ongoing war for talent. But what if you can’t afford to do that or you already do, but it’s not helping?
My advice is to look hard, really hard, at your employment offering. Can you do more to make your workplace a great place to be? Large corporate businesses across all sectors have been focussing on this recently. But all businesses, big and small, should be shining a light on themselves and asking themselves “why would someone come and work for us, over everyone else”. And then consider why they’d stay with you. Could you be doing more? Be honest with yourself on this one. As business owners we tend to have rose tinted glasses about our own business. It’s natural. But if you look through an employee’s lens what might you see?
There’s so much evidence now to suggest that for Generation Z (Gen Zee, if you want to sound all trendy and on it) are far more interested in your values, whether you’re visible in your local community and whether you demonstrate an interest, and a genuine one at that, in your people. For this generation, salary isn’t the be all and end all so if you typically hire younger people (Gen Z’s are under the age of 26) keep that in mind. And if you tend to hire slightly older people, don’t give a sign of relief just yet. Millennials (those aged 27 – 42 years) are also inclined towards employers who offer more than just a good salary.
So if your staff turnover makes your eyes water and you struggle to attract the right people to your business, it’s perhaps time to look at your business through a new lens. Creating a great employee experience doesn’t have to cost the earth; book your free one-hour consultation and see what Platinum Blue HR can do to help you. Your future success may just depend on it.
Luckily, we can help. Book your free consultation today.
Let me help you navigate your HR journey. Book your free consultation through my online form or drop me a call or email: 07854 783073 Tracey@PlatinumBlueHR.co.uk
